Mish Impossible

Mish Impossible

About the Campaign

Mish Impossible is a campaign launched by the MSF Lebanon Branch Office to inform the public opinion in both Egypt and Lebanon on the objectives and work nature of MSF, and to urge those interested in humanitarian field work around the globe to join MSF teams. The campaign slogan is inspired by the name of the famous movie Mission Impossible, but carries an opposite meaning, since the word “Mish” in which is phonetically similar to “Mission”, but it means “no” or “not” in Arabic. This to affirm that working with MSF and going on missions abroad with its teams is in every way possible, and all can be part of our story.

Meet the International Staff

The Mish Impossible campaign site includes a set of videos and written testimonies showing field workers within the framework of MSF’s missions abroad, the impact this work had on their personal lives, in addition to highlighting their most relevant tasks and the characteristics needed to successfully undertake field work.